It has been another great week of trying to change the way people communicate. Paul Glazowski wrote a great blog post on Mashable really articulating our vision. It is important for us to see that someone can look at our app and website and garner what our goals and plans are. Now it is our job to fulfill that vision. What was great to see was the direct volume increase from one blog post.
We also opened discussions with Skyhook Wireless. They provide cell tower triangulation for devices. If you use Google Maps for mobile, they are the “my location” piece to it. What this means to us, is that if you are inside or you can’t get your GPS to find you, the cell towers will. If you have a signal, you can have a zhiing experience. This is fantastic for us and we are really excited. Skyhook is an incredible company that can make a great difference with our product. If you are using a GPS inside, you know what I mean.
Also, we have gotten the green light to get a beta program running with the Santa Barbara County Fire Department. Currently they use the old map book, but now they will use zhiing. This is one of our ultimate goals to land zhiing in emergency services and we now have two emergency beta programs running.
Next week we have our prominent launch. This will be a louder PR release, a new version 1.1 for iPhone and Blackberry, the release of Nokia on the Symbian platform and the release of the browser plug-in for Internet Explorer. I am excited to see what happens. We have taken some of the great feedback from our soft launch and incorporated it into our applications. Users will be able to send multiple zhiings. Everyone will stop receiving phone numbers and start receiving names (taking the anonymity of the SMS notifier away). Speed has been enhanced and stability increased. We are always striving for the app to be perfect, but it takes time and we look at speed being our single most important variable and the application will get faster and faster.
Blackberry has also announced the ability to do a data push, so we are getting closer to not relying on SMS at all to notify users they have a zhiing. Soon, a little box will show up - “Jon has zhiinged you.” We can’t wait!
It was a fun week that ended with an article being written in the Pacific Coast Business Times that will feature next week.
The team is still working hard on windows mobile and android, so let us know if you want to be in the beta program when it is ready to kick off.
That’s it for now. Please keep sending feedback.
Jon at zhiing